Showing revision 5

SOCIAL CONTROL AS A FUNCTION OF MEDIA
via
Douglas Rushkoff

Xm Media Capability of the Masses
Xm+1 Media Capability of their Controllers

  Pharaoh X Priest X2 King X3 Government X4 Corporation X5 ??? X6 ??? X7
Controller
Capability

Hear
(God)
Read Write Program Systematize ??? ???
Mass
Capability

Believe Hear Read Write Program Systematize ???
In each new era, massess acquire capability of previous one. Text leads to a society of "hearers" read to by priests, computer leads to a society of "bloggers" using interfaces programmed for them. If algorithm hold, massess will acquire programming skill only after corporations develop capability to assimilate their programs.